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A pitch for a supply chain you can check.

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Executive producer: C.Y. Lee

To quote this piece: “A pitch for a supply chain you can check,” We Them Media, https://wethem.xyz/watch/tracing-a-product-from-the-farm-to-the-buyer-ethiopia. Each transcript line links to its second.

What is Trustchain? A presenter at an Africa Web3 event in Ethiopia pitches it in the first breath: “Trustchain is a blockchain-based supply chain management system.” The problem: “there is a high lack of transparency in the supply chain industry where companies have to track their product from the start to the end user.” The result is “poor traceability of products.”

Who loses: “the producers are being exploited, such as farmers is the initial raw material producers aren’t being compensated for the product or for the service they provide.” The same gap shows up at the other end as “the lack of quality control, especially in Africa and Ethiopia.”

The fix is a tag and a record: “secure product traceability based on blockchain.” Three minutes of pitch competition footage.

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These are the speaker’s own words. We have not checked their claims.

0:00A: Okay, thank you. So, I’m introducing you Trusting. Trusting is a blockchain-based supply chain management system. So, what problem I is Trusting solving? So, there is a high lack of transparency in the supply chain industry where companies have to track their product from the start to the end either. So, this has a bigger issue in lack of transparency, poor traceability of products where the each product that have been produced are not uh being traced in the right way. For example, if you can see whatever product you see, the details of the product aren’t that verifiable. So, that’s also an issue. Additionally, the producers are being exploited such as farmers and the

0:53A: initial raw material producers aren’t being compensated for the product or for the service they provide. So, this also uh pushes into the lack of quality control in especially in Africa and Ethiopia. So, Trust Trusting helps solving this by having a secure product traceability based on blockchain so that every product, every service, every product is tagged and that detail will be available on the smart contract available on the blockchain. So, this will really be enhanced using a QR code that can easily be used to verify the product’s details, quality as well. So, you might ask while building this product will be uh getting the technical support from you

1:47A: and getting the honest feedback on the project that build. I’ll be showing you in the progress as well. So, the scope will focus on the Ethiopian market and especially Ethiopian companies as well. So, and uh it will have origin in the quality information for each product and every transaction and every payment will be verifiable on blockchain as well. So, at the end of this residence, I will be building the real-time monitoring and the tracking for each product, the product verification for users to easily verify each product they will be using as well using the smart contract for payments that are being done for each specific product will be traced back to

2:37A: its producers and the fair compensation will be provided as well. Transaction history and multi-language support for the platform will be done. So, it will be a platform that companies or providers will register and add their products so that will be uh available on the blockchain so that everyone can verify it. Thank you very much.

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