0:33AIt’s my caboose, you know. Your caboose. It’s my caboose. We got a lot of them. It’s so that we’re not running to B&H last minute freaking out that we need more power.
0:43BYeah, yeah, yeah, I hear that.
0:44AMake sure we brought the power.
0:45BWe got the power.
0:46AWe got the power, baby. We got the power. Okay, okay, okay. Yeah, and this guy’s shooting stills.
0:54BYeah, at the main stage, you know, right here. The main -- where are you at? The main stage?
0:58AHe’s with us. He’s running with us today. Oh, you did. Yeah, yeah. Follow this CEO. We’ve been running around all over town, kind of. Taking a little break, finally ate, and then we’re going to be going back, I think, to a little conference after this potentially, or their workspace. But then Samir, who we’re with, is going to be giving a talk at like 3:30, so we’ll be shooting that.
1:23BOkay. And so I’m trying to break into B2B stuff with my media team. What do you feel like are things we should think about as we explore like how we end up working with people on this scale?
1:33AWell, I’m here because of this guy. I give all credit To this guy right here.
1:37BOkay.
1:38AThis is Sire.
1:39BYou better get it straight.
1:39AHe can probably answer that question better than I can.
1:41CHang on, what was the question? I didn’t even hear.
1:43BKind of like asking, right, if we were interested in getting into doing this kind of work, right, with like client-facing, right, helping them tell their stories, etc., how would we start that?
1:53CWell, honestly, it’s -- I think you guys said it earlier about getting outside, right? Like, so I work for this camera company, and the client actually came into the store, and I just started like chatting him up, and we Showing him some examples of my work to show him what he could do with the cameras, and then that kind of just turned into a relationship there. So showing him some of the client work that I was doing and what the cameras are capable of, he was just like, “Hey, I actually do this for a living. Would you be interested in shooting some stuff when I have something happening in New York?” Said yes.
2:28BOh, awesome! Yeah.
2:29CSo this is now my fourth or fifth job with them now.
2:32ASo pretty cool.
2:34BCongrats!
2:34CYeah, thank you, man. Appreciate it.
2:36BYeah, very sick.
2:36AVery sick. You’re doing it though, man.
2:37BYou’re out. You’re.
2:39AYou’re approaching people, you know, you’re making things. So that’s like 99% of it, I feel like. And then it’s just making quality work that people want. It’s making quality work that people like want to ask you back for.
2:51BYeah, yeah, I agree.
2:52AAnd honestly, even more than that, it’s like being the type of person that someone wants to ask you to come back for. That’s even more important.
3:00BThe kind of person they want to work with.
3:01AYeah, exactly. Someone that’s like kind, reliable, fun.
3:06BAnd then they don’t have to think about --
3:08AI think it’s something they don’t -- when you’re like documenting something, People wanna know that you know what you’re doing with them. So they want to know someone that’s like documenting with integrity. I can use all these like cute terms, but like it’s true. It’s like just being someone they don’t have to think about all day, you know? So like they can go about their work. They know you’re gonna do what you’re gonna do.
3:28BYou take the weight off their shoulders and you take responsibility for this thing happening. That’s what they pay you for.
3:33AYeah, I think so. So that’s probably it, honestly.
3:37BHow did you get started doing this kind of client-facing work?
3:39AHonestly, I jumped ship too. photo and video like 3 or 4 years ago, and then full-time freelance about 2 years ago.
3:49BCongrats.
3:49AAnd you kind of take the jump, you do small things like anything, and then you just sort of build up on what you’re doing. And like the kind of work I do, I think these guys would say the same, like looks different all the time. So you make it make sense, you know. But that’s kind of how, and you just meet people. You know, I moved to New York 4 years ago, my life completely changed like many people, and you embrace the chaos a little bit and get out there.
4:15BWere you doing like video work for fun at any point? Like film or journalism?
4:19AI do mostly photo. Photo is my main thing. I’ve transitioned to video work the last year and a half, honestly, maybe a year ago. And then, yeah, you just kind of -- I just kind of started rolling with it. I make little video vignettes, projects for myself if I’m feeling it. And then days like these where I could just come in, do a job for 2 days, really document, have fun, work with my friends, which is the best part.
4:49BYeah, absolutely.
4:50AThat makes it way easier. Because video and photo, very different. Video, it’s like, you got -- this isn’t even the craziest camera build, but you got a camera build, you got to keep track of all your gear, you need a car outside to keep track. So just stuff like that. Photo, you can be nimble and quick. Video, you try to be nimble and quick.
5:12BYeah, yeah, yeah, you’re there.
5:13ASo it’s fun.
5:14BYeah.
5:15ABut yeah, and then on to the next one.
5:19BAnd so how do you all handle all your posts?
5:21AAll my posts? Like, we’re actually handing all this off. All glory to God. So no, we just, we are handing our producer the footage. We made sure to communicate with him like his needs. It’s like, you know, to inform your shooting, right? To inform our shooting. He can help, he can direct us because he’s our editor, which is very helpful. He knows, he’s done videos like this many times, so he knows the format. You want to have an idea of like, what is this video going to look like? You don’t want to just go in and blindfold they shoot it. So that informs -- the edit informs the video and vice versa. And so, and like the kind of story you want to tell. And so, you know, what we’re doing in this case is something a little bit less crypto, a little bit more human, maybe what we’re trying to do. And we know that. And so we’re capturing all the little bits of like New York City, being in business, but also being a person that’s like in this space, you know. And so yeah, that would be kind of how we handle it. We’re not really doing post on this one, but you’re doing -- we are thinking about that as we shoot.
6:28BOh yeah, yeah, which makes a lot of sense. Yeah, I historically was just doing podcasting, right? And I wasn’t shooting to edit. And so now I’m speaking to my editors Monday morning, like, you’re gonna do this, you’re gonna do this, you’re gonna do this. They’re sending me lists of things to make sure I get. I’m like, is this B-roll, right? I don’t know, I’ll do more B-roll. Yeah, I just upload it all to Google Drive and I let them pick out what they’re gonna do with it.
6:46AYeah, and they’re like pulling their hair out sometimes because they’re like, oh my god, bro, like, I didn’t, you know.
6:50BYeah, so we’re definitely still refining that process. Well, that takes time though.
6:52AI mean, I’m always learning. I don’t feel like. So it’s super tricky because I’ve definitely done my own edits where I did, you know, jobs where I didn’t do anything right and I got good footage.
7:04BYeah, yeah, yeah.
7:04ABut I didn’t know what to do with it, you know. And it’s just, it’s a different kind of storytelling than photo. I hate it. I don’t hate it, but sometimes I’m like irked when people are like, video’s so much more difficult than photo. And there’s a huge element to that that’s true. But, but like, video is much more about like logistics and, you know, having like Literally, I write things down a lot more when I’m doing video. Let’s just put it that way. But it’s they’re so different at the end of the day. So, but yeah. What was your name?
7:36BJacob. Jacob.
7:36AAnd remember your name again?
7:37BMaceo.
7:38AMaceo.
7:38BOkay.
7:39AYeah.
7:39CPleasure.
7:39BYeah. Good to talk to you.
7:41AYou’re outside, man. You’re doing it.
7:43BNah, thank you. And what’s the name of your company?
7:45AWell, we’re all freelance. So my name, you know, I’m Jacob Feingold on Instagram. That’s where you can find me. Okay. I’m at Shawn P. Bruce.
7:55CWhat’s spelled there?
7:56BS H A W N P.
8:01AB-R-U-C-E.
8:01BYeah. And what about yourself?
8:02CAnd I’m Sire Roman, and you can find me either by my name or Project Roman.
8:06BProject Roman?
8:07CProject Roman. All right, excellent.
8:10BVery nice to meet you, gentlemen. Nice to meet you, man.
8:11CSame.
8:12BHeck yeah.
8:13AAll right.
