0:23COh yeah, I’m taking notes on your approach, like, that’s a good thing to tell people.
0:27APlease. And I’m still learning, so anything that comes to mind, please tell me to Well, if it does, but I think you got more expertise than me.
0:34CDon’t worry.
0:36AOh my God! Amazing! Anytime you see me like hearing, because I’m a chuckling thing.
0:42BLooking at you, you’re looking at me.
0:44AEveryone doesn’t exist. Awesome. Okay, so firstly, to warm us up, can you tell me who you are and what you’re doing here and where we are?
0:54BOkay, I am Shanelle. I’m a visual abstract artist, and I also host workshops to get people that are technical. I’m here because I sent Nicole an email and pitched them the idea of just having something creative for people to have a break and a breather in between all of the workshops and things that they’re experiencing.
1:19CAmazing.
1:20AAnd can you tell me that it’s day 3 here at ETHConf in New York City?
1:24BIt is day 3 at ETHConf in New York City.
1:27AAmazing. And how has your experience been so far here?
1:30BMy experience here has been so great. I’ve met quality people.
1:33DPeople are really excited.
1:35Bto connect and build and just open-minded, and it’s just a good vibe.
1:40AAmazing. And what has been your favorite moment here so far?
1:43BUh, my favorite moment has been actually one of our workshops that we were hosting. Someone found it through just reading the itinerary and they were excited to come to it. And I don’t know, just learning that what we wrote resonated with someone enough that they came on their own and we didn’t have to yell and shout about creativity at a tech conference is a pretty big deal.
2:04AAmazing. And what would you say is like the main value of an event like this in person?
2:09BThe main value of an event like this in person is to be able to talk to people directly, see them and look them in their eye and connect with them and vibe with them and also to feel their energy. The internet is cool, tech is cool, the video chats are cool, but they’re just not the same as feeling out whether or not you vibe with someone.
2:28AAmazing. And if there were to be another one of these events in the future, would you like to go and would you like to be a part of it?
2:35BOh yeah, I would love to be a part of another one of these events in the future. Wherever it is in the world, I’ve really had a great experience in New York, and I know it would be better if I were able to travel with you.
2:45AAmazing.
2:47DLet me think of other things to say.
2:49AVery good. I’m going to check my list of things I could ask you. Perfect. Oh yeah, what would you describe as the energy in the room? Like, are people feeling creative? Are they buzzing to be here? What’s the main vibe?
3:02BI would say the main vibe here is open-mindedness, I guess what I’d say.
3:09APeople look like they’re looking more friendly faces.
3:12BThey’re looking to be a friendly face, and they are looking to meet people and have a takeaway at this event.
3:18AAmazing. And what kind of people have you met here?
3:21BI’ve met so many interesting people at this event. People that are builders, but also people that have a creative background that maybe they haven’t explored in a long time. Like, I met someone that owned a law firm but is also a former yogi and practitioner, and I thought it was really cool that he allowed himself to be on all sides of things.
3:41AIt’s great. Amazing. And can you give us a quick introduction to the fact that we’re here in New York City and why that kind of is important for this event. So yeah, so could you just say, introduce that we’re in New York City for this event and sort of why it’s important that we’re here of all places in the world?
4:00BOh, okay. Yeah, it’s important that the EVE conference is here in New York, especially right now. Obviously the Knicks are a big deal and the energy of the city is buzzing, but New York is just a melting pot of all types of energies, people, experiences, life events, etc. And to be able to have people connect over like-mindedness in a place like New York is just -- you can’t find that anywhere else.
4:24AYes, so good.
4:26BCrap out my lights now.
4:28AOh my God, I feel you with that. Don’t worry. Oh my God. Thank you. Look at us.
4:32CI know you’re cool.
4:35AAbsolutely smashed that. And like you wrapped it up so nicely too. Oh really? And you wouldn’t find that anywhere else. Stop. Love. End of the video. Thank you so much.
4:50CWhat’s your name?
4:51ALucy. Lucy.
4:51CWhat’s your name? Maceo.
4:52AMaceo, nice to meet you.
4:54CIt’s nice to meet you too. This is for my YouTube channel and like I do like crypto journalism. I’m trying to break out of crypto though and be like --
4:59AWhat’s the YouTube channel?
5:00CWe Them Media.
5:01AWe Them Media.
5:02CYeah, you’ll be on there now. I’m like, we’re learning from you. I’m letting you know. I’m like, oh yeah, everybody who’s doing interviews should know how do we reframe the question and the response. That’s a core practice now.
5:12AIt’s a lot of fun, to be honest. I love talking to people. But yeah, I’m part of a production company called Cactus Can based in Sydney.
5:19COh wow, remarkable.
5:20AWe’re in New York City. Very cool, very cool.
5:23CThank you. Yeah, yeah, do your thing.
5:33AI know they’re doing the thing.
5:50CCan I ask you a question or two?
5:52AOf course you can.
5:52CSo what can you tell me about you all’s production company?
5:55DOur production? Well, we’re a production company from Sydney. We’re called Cactus Can, and we work closely with the ETHGlobal team. So we have been lucky enough to travel with them to a lot of the recent events. So we started in the Sydney hackathon and then followed them around since, which has been pretty cool.
6:12CVery cool. Very cool. And how did you all get involved in the crypto space? Like, how did this become a place of interest? Like, I love hearing her questions. I love you all’s approach. I think it’s fantastic. I love how you’ve been going out and getting the people. I see the teamwork. I think we need storytelling like this in this space. And I haven’t been compelled seeing people do this work, but I’m very compelled seeing you two ladies do this work.
6:30AOh, that’s so nice.
6:31DWell, I think crypto is definitely one of those spaces where I guess the mainstream don’t necessarily know about it. So it’s very cool that we can actually provide a voice and a platform for people within this space to get involved. But back at home, we don’t actually do a lot of crypto stuff. It’s more so when we come along to this. So it’s cool just to --
6:51CSo what’s like your bread and butter, would you say?
6:52ABread and butter? We do a lot of corporate sort of stuff.
6:55DSo we do a lot of brand stories, promo sorts of stuff.
6:58BAnd yeah, that’s our bread and butter.
7:00CAnd how big is the team at like your studio?
7:01DOur studio, we have about 6 people working with us. So we’re a pretty small team, but yeah, we’re nimble and we don’t want to get too big where we’re not on the tools because that’s what we enjoy.
7:13CThat makes sense. That makes sense. That makes sense. And so how do you all handle your post?
7:16DPost? Well, we have our editing team that help us. So we have a couple of people back at home. So when we’re on an ETHGlobal job, we send it back back to Sydney, they can work on it while we’re asleep. And then when we wake up, we then jump on it.
7:32CSo have you already had content rolled out from the event? So have you guys been doing all the content that’s been coming out from the ETH conference so far?
7:37DYeah, yeah. So our content, so by 5 PM of each day, we already have the daily video complete. And then, yeah, it’s posted on X at the end of the day.
7:47CI love that.
7:49DWe’re pumping it out. It’s pretty cool.
7:50CThe machine is working.
7:51BThe machine is working, yeah.
7:52CAnd I think I’ve seen the content already from this week and I retweeted some of it, but I was clear that there wasn’t a lot narrative, like people speaking. So I think it’s really cool that you guys are covering that gap too. And I love the questions you guys have, you ladies have prepared as well.
8:04DYeah. Yeah. So the dailies are more so just quick sort of videos that we’re able to get out there. And then at the end of today, we’ll have the 1-minute wrap-up with the narrative from the last 3 days.
8:14CAnd what’s the narrative in your mind?
8:16DNarrative is because this is ETH Conference’s first time ever. So this is the first ever ETHConf. So we’re talking about what it’s like and how ETH has come from a hackathon space into the conference space. Sort of what we’re discussing, and yeah, how the first event went.
8:34COkay, and can I ask you one more question? Of course you can. Well, actually, I didn’t actually formally interview. What’s your name? Sarah. Okay, you’re from Australia? I’m from Australia. Where in Australia? Sydney. Okay, and you work with? Cactus Can. Cactus Can. And what’s one thing you feel like most people outside crypto don’t get about crypto?
8:51DI think lots of people still think it’s all up in the air and not a real thing, which when I speak to my parents, they’re like, isn’t it just like that Bitcoin thing? But it’s actually really diverse and especially seeing in this space that a lot of big traditional investment companies are actually taking it seriously now. So I think that’s pretty cool.
9:09COkay, awesome. And can you say booyah? Like 3, 2, 1. Booyah.
