What this site collects about you. The whole list, in plain words.
This page says what happens to your information when you read wethem.xyz, send a correction, press play, or use a button that talks to somebody else's service. It also says what our own YouTube tools do with our channel, because Google asks us to say so and readers deserve to know anyway. It was written from the code by the people who run the site, and when the code changes this page changes with it.
What this site collects, and what it is for.
wethem.xyz is a set of plain pages served by Cloudflare. There is nothing to sign up for and nothing to log in to. This is the list of what the site collects while you read it, how long it is kept, and what we use it for: running and improving the site, understanding who reads it, deciding what to film next, and reporting to partners and sponsors. We run no advertising. The first time you play something here, the site asks whether it may remember you. Until you answer, no cookie of ours is set.
- •Every page you open. The page sends us which page it is, the site that linked you to it, any campaign tag in the address, how far down the page you read, how long you were actively on it, and the taps that matter: out to YouTube, a share button, the newsletter, the support page, For you and Near you. On a video page it also sends whether the address you arrived by asked for a particular second, when the video starts, when it passes a quarter, half, three quarters and the end, and the first time you send the player to a moment from the transcript. Our server adds what Cloudflare works out from the connection: country, region and city, which is approximate, plus the kind of device, the browser and the language it asks for. No IP address is stored. These rows are kept for three months.
- •A visitor number, only if you say yes. If you answer yes to that question, two cookies are set on your device: wtm_consent, which holds your answer, and wtm_uid, a random number that is not a name and is not tied to anything you have told us. That number travels with the events above, so we can see what one reader watches and likes over time, and whether they come back. A session number travels with it: wtm_sid, another random number, made up after a yes and kept in the tab’s own storage, so it is gone when the tab closes. A third cookie, wtm_seen, keeps the last 24 videos you opened here, as video ids, and the homepage reads it in your browser to show pieces like the ones you watched. Your answer and the visitor number last six months, and then the question is asked again. The list of videos lasts six months from the last one you opened. If you answer no, only the cookie holding that answer is set, for the same six months. The events above are still counted, and no number connects them to you. You can change your mind at any time:
- •Search. Searching the transcripts happens inside your browser, against an index it downloads in small pieces. The words you search for travel in the page address (search.html?q=...), so they reach our host, Cloudflare, the way any page address does. To find passages that say the same thing in other words, the page also sends them to our server at Cloudflare, which compares them with the transcripts. Once you stop typing for a moment, or leave the page, the words are sent to us with how many results they found, whether the box for the videos with no written piece was ticked, and whether you typed them here or arrived with them in the address. We keep that with the country, region and city of the connection for three months, to see what people come looking for and what the archive does not have yet. To stop floods the server counts searches for a minute against a scrambled version of your address and then forgets it. The answer to a search by meaning is kept for up to an hour so the same search comes back faster.
- •Near you first. The homepage asks our server which country, region and city your connection comes from, as Cloudflare works it out, and puts the projects filmed there first. That answer is used on the page and not kept.
- •Things kept on your device. A few pages (the weekly board, One Question, the filming guide) keep a small note in your browser’s own storage so a card you ticked stays ticked. A video page remembers a Like you gave it, so the button stays pressed, and how far into the video you got (a note called wtm_at, the last 24 videos, nothing under thirty seconds and nothing you finished), so the homepage can offer you the same place again. That note is written whatever you answered to the question above, because it never leaves your device, and the Forget button clears it. None of those notes leave your device except as described here.
- •Counting visits. Cloudflare Web Analytics also counts page loads. Cloudflare says it uses no cookies and does not fingerprint readers. What we get back is totals: visits per day, the most read pages, and the countries they came from.
- •The host. To deliver a page Cloudflare handles your IP address the way any host does. Its own privacy policy covers that.
- •The typefaces. The fonts load from Google Fonts, so your browser asks Google’s servers for them and Google sees that request. Google’s privacy policy applies to it.
- •Asking us. To see what is held under your visitor number, to have it deleted, or to ask anything else about this list, write to wethem.xyz@gmail.com. The Forget button above clears the visitor number, the session number, the list of videos and the watch positions on this device straight away, and records a no in their place. Ask me again clears your answer and puts the question to you again, here, so a no can become a yes before the six months are up.
The players are YouTube's.
Every video on this site lives on our YouTube channel. The main video on a watch page loads with the page: YouTube's embedded player comes from youtube-nocookie.com, the domain YouTube calls Privacy Enhanced Mode, as soon as the page opens, so YouTube sees that request before you press play. Every other video on the site, on the homepage, the project pages and the cards beside a video, shows a still image and loads nothing from YouTube until you press play. Where we have not cut a still of our own, that picture comes from YouTube's image server (i.ytimg.com), which sees your address the way any server you load a picture from does. It set no cookie when we checked on 11 September 2026. Wherever YouTube's player is loaded, YouTube's own cookies, privacy policy and Terms of Service apply, the same as they would on YouTube itself. Under each video there is a Like button, a thumbs up. For a like we keep the video, the second it was at if the video was playing, and when you tapped, nothing else: no text, no cookie, no identifier, no IP address. The tap itself also counts as one of the events in section 01, so if you have said yes to being remembered it travels with your visitor number as well. To stop floods, the server counts likes for a minute against a scrambled version of your address and then forgets it. We keep likes for three months and show them only as the count beside the button and a tint on the transcript where moments were liked. The link beside it, Like it on YouTube too, simply opens the video on YouTube.
What a correction sends, and what we keep.
Every page has a "something wrong here?" form, because the people in the videos are the ones who can catch a transcript’s mistakes. Nothing happens until you open it.
- 1What it sends. Your correction, the address and title of the page it came from, the moment in the transcript if you clicked one first, and, only if you fill them in, a name and a way to reply. Both are blank by default and the form works without them.
- 2What we store. Those fields, the time it arrived, and the country Cloudflare says the request came from. Your IP address is not written to the record. To stop floods the form keeps a count per sender for up to two hours, keyed on a scrambled version of the address, and then forgets it.
- 3What happens to it. An editor reads it. Nothing a reader sends changes the site on its own. A correction is checked against the tape and then applied or declined by a person. A reply address is used to reply about that correction and for nothing else. A correction that carries a name is kept for twelve months, and then the name and any reply are removed. If you want a correction you sent deleted sooner, email us and it goes.
What the Brand Campaign form sends, and what we keep.
The form on the Brand Campaign page is how someone asks us for a consultation. Nothing is sent until you press Send.
- 1What it sends. What you type: your name, your email, what you do, where you are based, what you want most, a little about you and your work, a link if you give one, a good time to talk, and your answer to “I am 18 or older.”
- 2What we store. Those fields, the time it arrived and a short label for your device and browser. Your IP address is not written to the record. To stop floods the form keeps a count per sender for a short time, keyed on a scrambled version of the address, and then forgets it.
- 3What happens to it. We read it and write back to the email you gave. It is used to reply to you and for nothing else, and it is not sold or shared. Write to wethem.xyz@gmail.com and we will delete it.
The newsletter, the Discord, and the wallet button.
- •The We Them Weekly is sent through Buttondown. Subscribing happens on Buttondown's page under Buttondown's privacy policy. We see the list of subscribers there and use it to send the newsletter. That is all it is used for, and every issue has an unsubscribe link.
- •Discord, X, Instagram, TikTok, Zora, poidh and Fractured Atlas are links to other people's services. What you do there is between you and them, under their policies. Donations run through Fractured Atlas, this site never sees a card number.
- •The Collect button on the onchain pages talks only to the wallet already in your browser, and only when you press it. The page never sees a key or a seed phrase and never asks for one. The transaction is signed inside your wallet. If there is no wallet in the browser the button does nothing and the Zora link next to it works instead. Blockchains are public, so a mint is public.
In one of the videos? If you want it down, it comes down.
Message us on Instagram (@we_them_media) or X (@WeThemMediaHQ) and we will get back to you within two weeks. You do not have to give a reason, nobody will ask you for one, and it is not a negotiation. That holds for anybody in a We Them Media video, whenever it was filmed and whoever filmed it, and it covers the transcript and the page as well as the video.
Every page also ends with the correction panel, Something wrong here?, and one of its options is for a person who is in the piece. A request sent from there is stored the way section 03 says, with a name and a way to reply only if you give them, and a person reads it. Nothing answers it on its own. For an answer within two weeks, send the message above.
The transcripts on these pages are wrong sometimes. That is what the correction form is for.
What our software does with our own channel.
We Them Media uses YouTube API Services to manage our own channel, @WeThemMediaHQ. This section explains what YouTube API Data our tools and our site access, collect, store and use, and how that data is processed and shared.
- •What our tools read from the API. The list of videos on our channel and each one's current title, description, tags, language, category, privacy setting, length and thumbnail URLs. At most once a day our tools read the public comments under our own videos.
- •What our tools write. Titles, descriptions, tags, captions, playlists and thumbnails on our own videos. Our tools never create, edit, hide or delete a comment.
- •What the embedded players access. Every video page on this site loads a YouTube embedded player (from youtube-nocookie.com). When that player loads, YouTube may set cookies and collect usage data under Google's privacy policy. We do not access, collect or store any data from those player sessions. The player is a YouTube API Service. By using it you agree to the YouTube Terms of Service.
- •What user information we collect, store and use. We do not collect, store or use any YouTube user data. Our API access is limited to managing our own channel. We do not access viewers' accounts, subscriptions, watch history or any personal information from YouTube users. The only user-generated content we store is public comments from our own videos, as described below.
- •How we process and share information. A copy of our own videos' metadata (titles, descriptions, tags, lengths) is kept privately on our own machines to build this site. Up to three public comments per video may appear on the corresponding watch page, shown as written, with the commenter's public YouTube display name and a link to the original comment on YouTube. This data is not shared with any third party, not sold, and not used for advertising. Apart from those public comments, no YouTube user data of any kind is collected, processed or shared by us, whether internally or with external parties.
- •How often we refresh, update and delete API Data. Our tools refresh the list of our own videos and their metadata at most once a day, or when we publish changes to the site. Public comments are refreshed at most once a day. Comments are kept for no longer than 30 days. A comment deleted on YouTube is removed from this site the next time the site is rebuilt, and any comment can be taken down by hand at any time. Video metadata is updated whenever we rebuild the site and is overwritten with the latest data from YouTube each time.
- •Turning it off. The channel owner can revoke API access at any time on the Google security settings page. Revoking access stops all API reads and writes immediately.
Because this site uses YouTube API Services, including the embedded players on video pages, we are bound by the YouTube Terms of Service. Google's privacy policy governs what Google does with the data it collects through the embedded players and the API sign-in.
Nothing to agree to, one address to write to.
You do not have to agree to anything to read this site. The videos are on YouTube under YouTube's terms. The writing on these pages is ours, or a contributor's, with their name on it. Ask before reusing it and we will almost always say yes. Nothing here is legal, financial or medical advice.
This site is run by We Them Media, part of We Them Worldwide LLC, in the United States.
Contact us. For anything about your information, a correction you sent, a video you are in, a question about our use of YouTube API Services, or anything else on this page:
- Email: wethem.xyz@gmail.com
- Instagram: @we_them_media
- X: @WeThemMediaHQ
This page describes the site as its code stands on 19 September 2026.
