Watch the latest
We Them Media We Them Media Discord Back the work →

01. What is We Them Media?

I’m Maceo. I started We Them Media in 2021 to document the global Ethereum movement on the ground. The network expands June 1, 2026. Right now we’re in pre-launch: building the team, raising Season 01, and shipping pilot work in Denver and Philly.

02. Who runs it?

I do. The team is now eight of us, across the United States, Nigeria, and Kenya. We meet on Zoom. Full team on the Team page.

03. When does the network actually launch?

June 1, 2026 — written 6.1.26 across the site. Pilot work is live on YouTube right now under @WeThemMediaHQ.

04. What's already shipped?

In Q1 2026, Maceo went out alone in Denver with a camera and shot 100+ street interviews on zero budget. Philadelphia is in active production for Q2. Plus Let’s Talk About ETH: Around The World, the active podcast Maceo cohosts with BetterCallZaal (The ZAO) and Ohnahji B (Ohnahji University). All of it on the Portfolio page.

05. What is the $40,000 for?

Season 01. The first twelve months of dispatches. Field kits, bounty matching, post-production, editorial, operations, and legal. The full split is on the Ask page.

06. What does “minted onchain” mean?

Every story we ship gets a permanent record on Ethereum/Optimism, with the file itself on Arweave. So the work outlives any one platform. Free to access, can’t get quietly pulled down.

07. Why onchain at all? Isn't this just journalism?

Yeah, it’s journalism. That’s the actual product. Onchain is the backup. YouTube and Substack can demonetize you or yank the post tomorrow. An onchain record means the work doesn’t disappear when the platform changes its mind.

08. How is this different from a Substack or a YouTube channel?

We use both. YouTube is our primary channel today and we’ll keep using it. The difference is the funding mechanism. Community bounties and patron seats instead of subscriptions or ads, a global team instead of one writer, and permanent records of every story.

09. What is poidh?

Pictures Or It Didn’t Happen. A bounty platform. Anyone can post a question with a dollar amount attached, and a community member shoots the answer for the bounty. We use it to crowdfund specific stories. Browse the open We Them Media bounties at poidh.xyz/a/wethemedia.

10. How does the patron tier work?

We’re minting tokens of patronage on Nouns Builder, on Optimism. Each is 1 ETH at the auction. Patrons get EP credit on every We Them Media release. Token #1 unlocks the $10K bounty match pool. Note: we use the Nouns Builder platform, but these aren’t Nouns. They’re tokens of patronage, made for the same reason. Full details on the Join page.

11. Is this a token sale?

No. The tokens of patronage are non-transferable patron credentials, not securities. The consideration is editorial credit and a permanent place in the patron lineage. The auction runs on Nouns Builder, but the tokens are ours. They're proof you backed the work.

12. Do patrons influence editorial?

No. Patrons receive credit, not control. Maceo and the editorial team make every editorial call. If you want to fund a specific story, do it on poidh. Every question is public the second it’s posted, so anyone can see what’s being asked and who asked it.

13. What happens if you don't hit the full $40,000?

We size Season 01 to whatever the raise actually is. Every dollar that comes in goes on the Ask page that day. Six real months beats promising twelve and faking it.

16. How do I audition to be a community reporter?

Take on an open poidh bounty on our page, ship the work, and tag us on socials. We’ll amplify what’s strong and be in touch. Happy hunting.
Now playing — pulled from the catalogue
Full archive →
Philadelphia · Field interview
"The numbers don't add up to work for nobody."
Ethiopia · ETH Pop-up
Gloria, on discovering Bitcoin.
LTAE · Newest
The latest drop on the podcast.
Free · no spam · first word on every release

Get the newsletter.
It’s the cheapest way to follow the work.

Every time a piece ships, every time a bounty opens, every time a partner channel goes live. Sent from Maceo. No AI summaries.