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Benny and Estabon, Temple musicians turned street reporters for the day.

Two Temple students who make music and know nothing about crypto get handed a microphone at a Philadelphia pizza party and are taught to conduct interviews in real time. Twenty-four minutes, and it is the closest thing on this channel to watching the method get built.

Benny and Estabon introduce themselves as multifaceted: music, production, strings, video, audio, events. Then they are asked what they want out of the night, and Benny produces the best summary of Pizza DAO anyone gives all evening: what a stranger should take away is “that DAOs can exist for reasons other than to rug people.”

Which requires somebody to explain what one is, so it gets explained on camera in plain language: “A DAO is any organisation that governs a blockchain based treasury through voting mechanisms.” Then concretely, for this one: a staked position in ETH earning interest, other assets, and a governance process for spending it on pizza that is open to holders of the pizza box NFTs. The analogy offered is a shareholder meeting, with tokens instead of certificates. On where the money comes from: sponsors now, roughly ten of them, though the original raise was an NFT sale, “which was the thing when people cared.”

Halfway through, the reason this piece matters to the rest of the site. Asked what he is doing next, Maceo describes the plan out loud: “I’m trying to see, can we set up different kinds of pseudo chapters of content creators who leverage our platform.” Friends in Nigeria were already on board. Friends in Kenya were “iffy”. Both of those are now desks on this site with their own pages, so this is the founding statement, made at a party, before either existed.

The rest is two beginners learning by doing, and it is funnier and more instructive than a tidier version would be. A lore breakdown on a local figure with a fast scooter. A digression about being born metric. And an accidental lesson in sourcing when a claim gets tested by asking a man at the bar whether it is a known fact, he says yes, and somebody immediately names it: bad journalism.

There is also a real note on craft buried in it. Offered a pair of glasses to wear on camera, he refuses: “I feel like I’m falling into an archetype of people who interview people with glasses on.”

It closes on a stranger the students interview themselves, who makes the case for why young people should hold crypto and then makes a much better case about risk: lose thirty per cent of ten thousand at thirty-two, or thirty per cent of a much larger number at fifty-seven, and ask which one actually hurts.

What is in it

Jump straight to a moment.

Transcript

Transcribed with Whisper from the original audio, so nothing is masked. Names corrected. Published in full, as spoken, so it can be read, searched and quoted. Search every transcript →

0:00All right, so this is the start to your first vlog. I guess you should, you should, yeah, yeah, yeah. Oh, okay. So we’re here, we’re at the Pizza DAO event here in Philly. Can you introduce yourselves? I’m Benny. I’m Esteban.

0:13Hey, I’m John. I’m Rugrat. Actually, he dipped out. Yeah, I just missed him, but I didn’t. Okay. Today we’re here at Pizza DAO. Let’s go. You guys are musicians, multi-talented temple students. Yeah. Hype yourselves up. Hype yourselves up. Yeah, we multifaceted, we make music, produce, play streams, video, audio, anything you need, yeah, anything you need, video, audio, music, yeah, events, events, that’s kind of, you know what I’m saying, bro, gas it up, buy on your resume, right, is what they say, that’s true, so what’s your question for our friend here, you guys are coming to learn about Pizza DAO, you’re like, what is this thing, yeah, yeah, what do you want, like, people, like,

0:58in college who are coming to something like this to take from it like if they have no like sort of investment in crypto or like anything in general like what would you want us to take from here um that DAOs can exist for reasons other than to rug people right i didn’t know that was any Any organization that governs a blockchain-based treasury through voting mechanisms, right? So that’s like a wide variety of things. Yeah, you’re allowed to ask all the questions to have a Bitcoin free free. But if that makes sense, like... Yeah, can you explain that one? Okay, so like Pizza DAO has a position in ETH, for example, which we have staked in Zoning Interest.

2:00We have like various other, you know, tokens and assets that are worth money. and we use this to buy pizza. Well there’s a governance process of how they get spent on pizza and that’s done by a voting mechanism which is collective whitelisted to people who own the pizza box NFTs. So that’s right you know governance of a on-chain crypto treasury that they secured through a multi-sig. What do you say is like analogous to a doubt and like non-competitive accounts?

2:45Come on, you gotta have these things ready, thanks. Yeah, where’s the notepad? Yeah, like there isn’t really too much, but like you can think of it like corporation shareholders, right? If you own stock, certain types of stock, you can go to like a building and you can go to a shareholder meeting and you can vote and decide what the company does. Sounds like that, but with tokens on the blockchain Are you telling them my secrets? I am, yeah I’m gonna have to explain You didn’t get to the good parts yet Yeah, they’re gonna get all your business coins Oh, all of them? Yeah How does the money flow around? Where does it come in through?

3:26Money? Yeah, how does income flow in through? So Pizza DAO mostly goes through sponsors. That’s why I took the event. There’s like 10 sponsors. Okay. Right. So people like want to sponsor these particular events, you know, because for the promo for them. Right. But originally Pizza DAO was raised money through NFTs, right? We did an NFT sale, which was the thing when people cared. When people care? Yeah, irrationally so. Explain when people care. 2021. Yeah, I remember that. There’s a whole different... 2020 to 2021, a whole different universe. Act around the Tory group. But... Yeah, sure. Take my mic. Yeah, I think you know right now. Take it.

4:16It’s like very like... Oh, yeah. You’re gonna be on my YouTube, though. Welcome. Sweet. I’ll be on the YouTube channel. Do you have like a catchphrase or anything that you say to your YouTube? Welcome to We Them Media, Booyah. Booyah Booyah That’s a good one

4:37I did see a bunch of your videos in Denver In Denver You had a bunch of videos We were shooting videos, you saw us shooting, right? I saw some of them you posted Oh, like me interviewing people in Denver After I left, after everybody left, yeah Yeah, I don’t know the whole story, but some of them are kind of interesting I appreciate that, let’s go I’m trying to get after it here in Philly now That’s kind of my energy. I was there, I kind of explored, I experimented. I have some friends in Nigeria who are kind of getting on the train with me. And I have some friends in Kenya, but they’re kind of iffy about it, you know. But I’m trying to get these guys inspired. So I’m trying to see, can we kind of set up a different kind of pseudo-chapters of content creators to leverage our platform? You know, so we’re doing community reporting, but then we also have people who are doing stuff, documenting what they’re doing, and it’s getting as much amplification as me going to your local business or talking to our neighborhood street homeless person.

5:40I’ve been hearing a lot of things about this Philly captain. Can someone explain, can we get like a lower breakdown? Can we get a lower breakdown on the Philly captain, please? The Philly captain, he’s got this really fast scooter and he raced around Philly. How fast? At least 30 kilometers per hour 35? 35 perhaps even. You said 40 kilometers per hour? I’m a metric person I’m afraid. You’re a metric person? Yeah, I was born metric. So can you explain where that stems from before we get into those last details? They had to use a metric speculum to inspect me when I was born. Just a second, how do we fail about a metric?

6:24That’s a good answer. You had a question? What was the question? Sorry, we got a little off track there. It’s okay, it’s okay. You can even ask them a question. So, where are you from? I’m from Jersey. You ever check out All Gas No Brakes? Let’s go, let’s be inspirational, I like that. I think I have actually. You look like, you kind of, if you curled your hair you would look like Andrew Callaghan. So if I was like, type of shit like that? Yeah.

6:51Yeah, that’s the one, get me right? I love Andrew Callaghan. Yeah, he’s sick, right? Yeah, he’s awesome So, I asked you where you’re from Yeah, so I’m from Jersey You’re from Jersey, that’s cool, man Yeah, and I’m from, do you know Highland Park? Highland Park So, you know about Hackensack? Yeah, yeah, yeah They call it Kraken Sack Kraken Sack Yeah, Kraken Sack What kind of Kraken Sack, what’s the inspiration to Kraken Sack? All their sidewalks, they got cracks on them

7:22So, how are the mothers doing in Kraken Sack? I’m imagining a lot a lot of broken back a lot of broken back a lot of broken Yes, I’m afraid so a lot of so they actually have the best spinal cord injury hospitals in the country Is this a is this a known fact they had to can we confirm from our outside source? Is this a known fact? I see Esteban this is a known fact. It’s a known fact. Let’s find another source. Yeah, we got we got Hey, excuse me, sir. Is this a known fact? Yes. I have it here, folks. It’s a known fact. That’s crazy

7:58That’s some yellow journalism right there

8:05You can clip these things. What’s the weirdest thing you ever clip this mic to?

8:20Clip it to a pack of cigarettes. You just got it very recently. You gotta like clip it to something weird. You gotta clip it to a car and have it drive off.

8:31What if we put it on a horse’s ear for a day? That’s a great idea actually. That’s a brilliant idea. Hey, look here. I know where to find a horse. I know a lot of people that fly drones. I actually got a horse girl. My cousin has a bunch of horses. You know, just to add a little more lore. I don’t trust horsewomen So uh... Where’s your distrust of horsewomen coming from? I’m from New Hampshire, they’re usually racist So I knew someone, I knew a girl in Kindergarten that called it New Hamster and we all laughed at her New Hamster? Yeah, New Hamster That’s what it’s called

9:08That’s true

9:15Well you’re already in the video Do you use editing software? Do you use editing software? No, I don’t edit at all. You don’t edit at all? The editing software I use is YouTube Studio. Okay, that’s better than nothing. So you can blur this man’s face is what you’re telling me. No, that would be an intro camera. I’m an amateur. I don’t do things like that.

9:39Absolutely.

9:41Alright, so where are we going next? Um, anyway, do you want me to like tone down on a comic and focus more on a person about you? Uh, I want you to choose your own balance. Happy pizza day, man. He just clipped it on my neck, I think. He just clipped it on his neck. Oh, well that’s fair, that’s a tie day. But pizza day is like a global, like the first thing anybody ever bought was Bitcoin was pizza. Really? They bought two pizzas for like $10,000 of Bitcoin. Okay. So this organization, they throw a pizza party every year on the anniversary, May 22nd. Interesting. And over 100 countries and over, I think, 100, oh 50 cities. Over 100 cities too, I guess, obviously. They’re doing this pizza party around the world. It’s all funded by crypto sponsors. Hi. Hi. Are you invested in Bitcoin? This is Jester. Jester? Okay. You want to be interviewed? You’re on video.

10:26You can’t tell that but I was shooting videos before you walked up. Oh, sorry. It’s okay. I didn’t mean to crowd bomb you. No, you’re not. You’re not. I was asking if you wanted to be interviewed. I’m sorry? I was asking if you wanted to be interviewed. No, thanks. That’s valid answer.

10:42Hi, Chester.

10:45What’s up, Dougie? What do you think about AI?

10:59Ask me again? What do you think of AI?

11:03I agree My two friends who don’t know much about crypto, so I’m asking them to be journalists, and we’re kind of seeing how that goes We’re playing a little dumb and dumber stage Well, I think it’s a dark room there, so it’s like blood cuts What’s your name? Oh, everyone calls me Elvis Maceo Maceo

11:43It goes till 9 We’re here till 9 You’re gonna be hungry again

11:56Does anyone have a loudspeaker?

12:03Watch the blacklist

12:07So where are we going now? You guys are talking to somebody We can talk to everybody You pick I don’t know what questions Yeah, can you give us some like random questions. Okay, um, what why should I care about nows and crypto? Like why is any of these stuff important? What do you guys preconcept into crypto and ask them to assess your preconceptions? Scam. So ask them to unpack your preconceptions. You guys are like, what’s it called? Not the Prisoner’s Dilemma. The people who are always disagreeing. Devil’s Advocate?

12:46That’s why I think you should wear the glasses I should wear the glasses I feel like if I put the glasses on You’re gonna look like a fucking psychedelic crypto I feel like I’m falling into an archetype if I put the glasses on You know what I mean? Like Neo Nah, I feel like I’m falling into an archetype of people who interview people with glasses on if I put them over my eyes. Andrew Callaghan has been wearing bottles in his overwear suit. No, I’m not saying it’s not a thing. It works sometimes. But I feel like I’m following into that art set. That’s perfect though. I hear you. I hear you.

13:24It wasn’t intentional. It just happened. Well now it’s on video. Now it’s confirmed. This video actually blew up a week later. Yeah, facts. No gimmicks here. This isn’t a gimmick. I just wanted free beer. Mmm.

13:56Actually I want to talk to the guy who we like the first guy who was found here with like The hair that’s kind of up like that

15:03No harm, no foul. The dog did lick it, though, it was one of them.

15:11Yeah, that’s it.

15:22I got that first. Just to be clear, Esteban said that first. I stole it. Man of integrity.

15:35Maybe right here. This is quiet enough. This is pretty good. And it has a white backdrop, so like, you know what I’m saying? When you’re keying it for color, yeah, you got the nice, uh, you got the nice, uh, nice, uh, but just give me this before you start recording, what, um, what are we, like, talking about? Really anything, um, we just wanted to ask, like, what brought you into cricket? Free pizza. Just straight click. That’s why I’m here.

16:15Testing, testing, one, two, we good? you guys are going through right over again national favorite uh crypto pizza flavor let’s keep going man the show must go on a pizza flavor that’s nationally renowned by the crypto like what’s the number one cheese man

16:52yeah okay now that we got that out of the world i got pizza on my face just keep going don’t Don’t worry about it. There’s always going to be somebody interrupting you, just keep going. Yeah, you got to put the table on me. I keep getting distracted by it. Okay, so you’ve been waiting all day for this pizza.

17:17No, it’s not. Yeah, it is now. Alright, cool cool. See, I’m shutting the mic off. Um, so, what did you feel when you took that first bite of free pizza? It’s fine. It felt free. Like, it’s like that song. The best thing in life.

17:34Alright. I got a question for you, though. Why don’t people care about crypto? Because it’s the wave of the future. It’s either get with it or get lost. Pretty soon cash is going to be worth nothing. It’s already worth nothing right now. You know what I mean? It’s going to be like the toilet paper in his bathroom. The 20 I give you right now is only the value you put on it. It’s not backed by gold anymore. It hasn’t been backed by gold since the 70s. Why crypto over investing in assets? I mean, you have to be multifaceted. You can’t just do what one approach is not going to do everything

18:15You know what I’m saying? So you got to get crypto, you got to have a diverse portfolio How have you diversified?

18:25You know, I got crypto, I got stocks, I’m playing around with options I haven’t already done anything with real estate yet You go ahead man, just keep going Just keep it moving

18:40So, yeah, I suppose, like, you gotta, you know, like, the old folks say, man, you don’t, you know, put all your eggs in one basket So, where would you recommend it? I mean, Bitcoin, obviously, it’s the first and most, you know, most stable But, you know, go with the trends, you know what I mean? Being younger, you have the heart and mind to be more riskier So, you can stomach a loss and bounce back. You know what I’m saying? You got more time. I do like risk. For example, when you’re at your job, your 401k, they tell you to be risky at your 30. But when you’re 57 years old, you’re not going to be risky with your portfolio.

19:32I’m not going to be risky if I’m breaking my bag. That’s what I’m saying, you do it while you’re young, because you got the most age to grow, but if you lose 30% of 10,000 when you’re 32, as a 30% of 2.3 million when you’re 57, what’s going to hurt more?

20:00That’s a good question. That’s simple mathematics. If I had 2.3 million, I don’t think I would care that one. True. No. 30% of it, though. Come on, dawgs. And if you’re a 2 or 3 billion, you don’t know if any liquid or not that can be in stocks, so 30% of a billionaires, you know, stocks could be in everything. So like, yeah, like, so you got me a rumor. Nah, man, you want, you want to take those losses while you’re young, man, and learn. You don’t want to, like, rate the game, so yeah. I think that’s for everything, you know. I just, right here, you think people win.

20:37It could be worse. Exactly! You know, like, I mean, like, if you only have, like, $10,000 in 401k, yeah, that’s $3,000, but that’s what, like, that’s nothing compared to what you’re losing. I mean, I know people, like, at my old job, like, the one lady, she’s like, yeah, I’m going to have my old job. Oh, my bad. Like, the one lady at my old job, she’s like, yeah, I’m going to have, like, a million after I retire. So, if you need 30, that’s $300,000.

21:07Yeah. Yep.

21:13Oh man, what’s your favorite DeFi wallet?

21:23How about you?

21:30You don’t know that I know what it is Yeah, there you go But I don’t know what it is Look, let’s clear this up I do not know That was really insightful though That was a good analogy

21:56Where can they find you?

21:59DJ Finesse on Twitter DJ P-H-I-N-E-S-S-E Also on Instagram Spelled the same way If you want to send me tips, it’s djfidesz.eth Let’s go Let’s go

22:41So, for example, you can have like

22:51So, it’s true

22:54Yes So, on anything Can you grab me one?

23:20What’s up?

23:25You too, bro I like how you need it It’s funny, yeah

23:44Can you come over like

23:48They have a Zoom call Oh, you used to record? Yeah I have Zoom kind on there so you can host different video rooms and basically all the people you ever go make can get in. I appreciate it man.

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