Micropayments vs paywalls | Arikia Millikan CTRL+X | NYC
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0:00A: What Control-X does is enables readers to bypass the subscription model and access articles one at a time via micropayment transaction. Because right now people are like hitting the paywalls and leaving. They’re like, we don’t want to sign up and subscribe for one more thing. They don’t want the recurring payments. And even if they do want to subscribe, then They’re not accessing the entire archives of a colocation. So it’s always been a kind of like imbalanced problem. And we’re introducing a new revenue stream into the industry and allowing journalists to really take control over the maintenance of their own assets.
